Client: Fendi
Fendi approached us with an ambitious challenge: is it possible to make Instagram stories feel interactive? Can we break the notorious habits of users that breeze through content at lightning speed? We answered with these tap-happy, game-ified shorts, complete with the bells and whistles of a boardwalk carnival, and – of course – a fabulous prize at the end.
See what it's like to play the interactive stories in this live action demo.