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ROAD TRIP

Client: Prudential    Agency: Droga5

Prudential asked us to show what we would do if we saved 1% of our income for retirement. We felt our golden years might best be spent sipping lattes, checking travel spots off the bucket list, and giving back to the community.😇

The shorts we created celebrate the essence of these moments in hypnotic loops, shared on the Prudential website as part of their 1% More campaign.


 

More from the series:

 
 
 

Behind the Scenes:

Additional CREDITS:

Illustration: Joshua Menas
 

 

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